Job Title: Product Manager Urology
Location: Mumbai (Andheri E)
Position Summary:
The Product Manager Urology will be responsible for managing the lifecycle of urology-related medical devices from strategic planning to execution. This role requires a deep understanding of the urology segment, competitor landscape, clinical environment, and customer needs. The incumbent will collaborate with R&D, sales, marketing, regulatory, and supply chain teams to ensure successful product positioning, development, launch, and performance in the market.
Key Responsibilities:
- Product Strategy & Roadmap:
- Develop and execute strategic product plans for the urology portfolio (e.g., TFL, stents, catheters, ureteroscopes, Holmium laser, etc.).
- Define product roadmap based on market trends, voice of customer (VOC), and clinical needs.
- Conduct SWOT analysis and competitive benchmarking for product portfolio decisions.
- New Product Development & Launch:
- Work closely with R&D and clinical teams to guide new product development.
- Lead product launch planning including KOL engagement, training, go-to-market strategy, pricing, and promotional materials.
- Define product claims and collaborate with regulatory teams for submissions and approvals.
- Marketing & Business Development:
- Design and implement marketing campaigns, CME activities, workshops, and events to build brand awareness.
- Develop sales tools, presentations, and clinical data sheets for field use.
- Collaborate with regional sales teams to drive revenue, improve product uptake, and achieve sales targets.
- Market Intelligence:
- Gather insights from the field regarding customer needs, product performance, and competitor activity.
- Monitor market trends and identify emerging opportunities in urology and endourology segments.
- Training & Support:
- Provide product and clinical training to internal sales teams, distributors, and healthcare professionals.
- Address field inquiries and resolve product-related issues promptly.
Qualifications:
- Bachelor's degree in Biomedical Engineering, Life Sciences, or a related field. MBA in Marketing or Healthcare Management preferred.
- 510 years of experience in the medical device industry, Preferred from Urology or Gastro and Laparoscopic background
- Strong knowledge of surgical procedures, technologies, and key opinion leaders.
- Excellent communication, stakeholder management, and project management skills.
- Willingness to travel (3050%) domestically.
