This is a full-time on-site role located in Gurugram for an Influencer Marketing Executive. The role involves coordinating and managing relationships with influencers, planning and executing influencer marketing campaigns, conducting market research to identify trends and target audiences, and collaborating with internal teams to align influencer campaigns with broader marketing strategies. The role also includes tracking campaign performance, analyzing data, and reporting outcomes to stakeholders to optimize future strategies.
Qualifications
Proficiency in Market Planning and Market Research to identify trends, target audiences, and opportunities for influencer marketing campaigns.
Strong Communication skills for building and maintaining relationships with influencers and stakeholders.
Experience in Sales and Marketing to effectively strategize and execute marketing campaigns to achieve desired outcomes.
Ability to analyze campaign performance data and provide actionable insights for optimization.
Bachelor's degree in Marketing, Business, Communications, or a related field is preferred.
Strong organizational and time-management skills to handle multiple campaigns simultaneously.
