We are looking for a dynamic and strategic Manager Digital Marketing to lead integrated digital initiatives that strengthen brand presence, drive consumer engagement, and support business growth. The role requires a strong blend of consumer insights, brand strategy, and digital media expertise.
Key Responsibilities
- Drive consumer research to identify insights, trends, and growth opportunities
- Develop and execute brand strategy and brand communication across digital platforms
- Plan and manage marketing communication initiatives aligned with business goals
- Lead digital marketing and media planning, including campaign execution and optimization
- Collaborate with internal teams and external agencies to ensure consistent brand messaging
- Monitor campaign performance and deliver actionable insights through reporting and analytics
- Manage budgets and ensure optimal ROI on digital marketing spends
Candidate Profile
- MBA with 812 years of experience in digital marketing and brand management
- Strong understanding of consumer behavior and data-driven marketing strategies
- Proven experience in managing multi-channel digital campaigns
- Excellent communication, analytical, and stakeholder management skills
