Business Development Executive

Company: Visko Group

Location: Indore, Madhya Pradesh

Department: Business Development / Sales

Job Type: Full-time

Visko Group is seeking a motivated Business Development Executive (Inside Sales & Lead Generation) to support our sales growth by identifying potential clients, generating qualified leads, and converting them into business opportunities. The ideal candidate will be proactive, target-driven, and skilled in communication and inside sales techniques.

• Generate high-quality leads through inside sales activities such as cold calling, email campaigns, LinkedIn outreach, and follow-ups.
• Conduct market research to identify potential customers and new business opportunities.
• Qualify leads based on customer requirements and business potential.
• Maintain and update lead databases, CRM systems, and sales pipelines.
• Engage with prospects to understand their needs and present relevant solutions offered by Visko Group.
• Schedule meetings/demos for the field sales or senior sales team.
• Support end-to-end lead nurturing and conversion process.
• Achieve daily/weekly/monthly lead generation and revenue targets.
• Prepare and share lead status reports and performance updates with management.
• Build and maintain long-term relationships with potential clients through consistent communication.
• Collaborate with marketing and sales teams to improve lead quality and conversion rates.

• Bachelor's degree in Business, Marketing, Commerce, or related field.
• 13 years of experience in inside sales, lead generation, telecalling, or business development.
• Strong communication skills (verbal & written).
• Experience in B2B lead generation is highly preferred.
• Good knowledge of CRM tools, MS Excel, email automation, and LinkedIn outreach.
• Ability to handle high-volume calling and digital prospecting.
• Strong negotiation, persuasion, and customer engagement abilities.
• Self-motivated and target-oriented mindset.

• Experience in industrial or manufacturing sector sales (added advantage).
• Ability to understand client pain points and tailor solutions.
• Strong analytical and reporting skills.
• Ability to manage multiple leads simultaneously.