Hey there, visual storyteller! Were Pocket FM, an online audio streaming platform
spearheading the audio series space. Our vibe is all about creativity, collaboration, and doing
awesome things together. As we rapidly expand across the globe, were looking for a Visual
Designer / Illustrator to help shape the visual language of our product through the Aural
design system.
This isnt about decorative visuals. Its about building a cohesive illustration and visual layer
that helps millions of listeners understand, feel, and connect with our product every day.
You will work at the intersection of product, design systems, and brand, crafting a scalable
visual language thats expressive, clear, and deeply integrated into product experiences.
Responsibilities
- Own the Aural Visual Layer: Define and evolve the illustration and visual language of the Aural design system. Your work will shape how Pocket FM feels across onboarding, listening, discovery, and beyond.
- Illustrations for Key Product Moments: Create illustrations for onboarding, empty states, success and error states, and feature education. Design visuals that improve clarity, emotional tone, and usability, enhancing the experience, not distracting from it.
- Visual Language & Systems: Create reusable illustration components, patterns, and visual motifs. Establish guidelines for composition, colour, depth, and abstraction levels to ensure consistency across all product surfaces.
- Design for Scalability: Build modular illustration systems instead of one-off artwork.
- Ensure visuals work across multiple contexts, screen sizes, and surfaces while maintaining clarity and recognisability.
- Deep Integration with Product: Collaborate closely with product designers to seamlessly integrate illustrations into flows and interfaces, ensuring visuals support hierarchy, communication, and interaction.
- Cross-Functional Collaboration: Partner with motion designers, engineers, and marketing/brand teams to create cohesive visual experiences. Maintain and contribute to
- Aural design system documentation with clear rules and examples.
Core Team Principles
- Ownership: You dont just hand off files; you own the visual layer of the experience end-to-end
- Open Feedback: Youre comfortable sharing work early, inviting critique, and iterating quickly
- Active Collaboration: You work closely with designers, writers, engineers, and marketers to land the best visual outcomes
- Mutual Respect: You value other disciplines and advocate for visuals as a core part of product communication
- Adaptability: Youre excited to evolve the system as the product, audiences, and platforms grow
Qualifications
Core Experience:
- 46+ years of experience in visual design or illustration
- Strong portfolio showing illustration work used in product contexts (mobile and/or web)
- Ability to create clear, expressive, and purposeful illustrations that support UX
Visual Craft & Taste:
- Exceptional sense of composition, balance, colour, and form
- Ability to simplify complex ideas visually and communicate them at a glance
- Strong attention to detail, refinement, and consistency
- Understanding of visual hierarchy and information communication
Systems & Product Thinking:
- Experience working with or contributing to design systems
- Ability to create scalable illustration languages and patterns
- Understanding of how visuals function within product interfaces and flows
- Ability to design for clarity first, then layer in personality and expressiveness
Tool Proficiency:
- Strong proficiency in Figma
- Strong proficiency in vector illustration tools (Illustrator, Figma, or similar)
- Ability to create clean, well-structured, and reusable vector assets
Nice to Have
- Experience contributing to or maintaining design systems
- Experience working on mobile-first products
- Experience collaborating closely with motion designers
- Understanding of motion-ready illustration practices and how illustrations might move
- Basic understanding of animation constraints and requirements
Portfolio Requirements:
Your portfolio should demonstrate:
- Illustration work used in real product interfaces (web or mobile)
- Empty states, onboarding visuals, or product education illustrations
- Evidence of visual systems (sets, families, or libraries), not just isolated pieces
- Strong aesthetic judgement, clarity, and consistency
- Ability to work across different levels of abstraction (from detailed to minimal)
Bonus points for:
- Motion-ready illustration work
- Illustration systems with clearly defined rules, patterns, and usage guidelines
How to Apply:
- Ready to help define how motion feels at Pocket FM
- Head to Aural Symphony
