Description
Overview of the Role
At Salesforce, we believe the customer journey is the product. As a UI/UX Designer for Informatica, you will be the architect of the customer's digital lifecycle. You'll join the Digital Experience Team, a high-energy group dedicated to creating a seamless customer experience. Your mission is to translate complex business goals into elegant, automated digital paths that guide our users from their first click to long-term advocacy. You won't just be sending emails; you'll be building the infrastructure of customer delight.
Responsibilities
- Day-to-Day: Design and build end-to-end customer journeys using Salesforce Marketing Cloud; curate and align content across email and push notifications; and monitor real-time performance dashboards.
- Long-Term Goals: Develop a scalable framework for hyper-personalized engagement that adapts to user behavior, significantly increasing Customer Lifetime Value (CLV) and reducing churn.
- Impact: Your work directly impacts global adoption rates and customer satisfaction scores.
- Growth: You will gain mastery over the world's leading CRM and marketing automation platforms, work alongside industry-leading strategists, explore cutting-edge use of AI for Digital Customer Success, and develop a rare blend of creative content and technical analytical skills.
Required Qualifications
- Experience: 3+ years in marketing automation, digital operations, or customer experience design.
- Journey Mapping and Management: Proven ability to visualize and document complex customer flows and logic while project managing the journey across multiple departments.
- Channel Expertise: Experience deploying multi-channel communications (Email, In-App)
- Analytical Mindset: Proficiency in using data to identify friction points in a journey and executing A/B tests to solve them.
- Content Curation: Strong eye for digital content and the ability to ensure messaging remains consistent across diverse platforms.
Preferred Qualifications
- Product Awareness: Basic knowledge of data management use cases, Informatica products is a plus.
- Technical Skills: Basic knowledge of HTML/CSS and AMPscript for advanced personalization.
Platform Knowledge: Familiarity with Salesforce Marketing Cloud and Pendo is a plus.
Unleash Your Potential
When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what's possible — for yourself, for AI, and the world.
At Salesforce, we strive to create an accessible and inclusive experience for all candidates.
If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodation Request Form.
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Equal Opportunity Statement.
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
Salesforce welcomes all.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
