Social Media Manager

Athflex is an Indian startup brand specializing in athletic clothing and accessories. Our mission is to inspire fitness enthusiasts and athletes through innovative, high-performance gear that promotes personal growth and achievement. Beyond products, we foster a community of Hustlers, Creators, Athletes, and Influencers, sharing motivational content to encourage individuals to unlock their potential. With a focus on engineering, art, and empowerment, Athflex strives to lead in the sports and fitness space while building a powerful social presence and uplifting mindsets.

This is a full-time, on-site Social Media Manager role located in Ahmedabad. The Social Media Manager will be responsible for creating and managing engaging content across various platforms, implementing effective social media strategies, and optimizing content for performance. Responsibilities include scheduling and publishing posts, engaging with the community, analyzing performance metrics, and collaborating with the marketing team to achieve brand objectives. The role will also involve crafting and refining content strategies to inspire and connect with the Athflex community.

• Proficiency in Social Media Marketing and Social Media Optimization (SMO)
• Strong Communication and Writing skills
• Experience in developing and implementing Content Strategy
• Ability to analyze performance metrics and adapt strategies accordingly
• Knowledge of emerging trends in digital and social media platforms
• Commitment to working on-site in Ahmedabad
• A passion for fitness, sports, and community building is a plus
• Bachelor's degree in Marketing, Communications, or a related field is preferred