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  • Posted 12 hours ago
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Job Description

Key Responsibilities

  • Lead the Online Reputation Management (ORM) strategy across Google, social media, review platforms, forums, and digital channels.
  • Monitor and analyze online conversations, reviews, mentions, sentiment, and brand perception.
  • Develop strategies to strengthen Chandigarh University's digital reputation and brand credibility.
  • Manage responses to positive, negative, and critical reviews with timely and appropriate communication.
  • Identify potential reputation risks and develop proactive response and escalation strategies.
  • Collaborate with Social Media, Content, SEO, PR, Admissions, and Brand teams to ensure consistent digital communication.
  • Track key ORM metrics including sentiment, ratings, response time, reach, engagement, and reputation trends.
  • Develop regular ORM dashboards and performance reports with actionable insights.
  • Use social listening and analytics tools to identify emerging trends, issues, and opportunities.
  • Lead and mentor the ORM team and ensure effective execution of reputation-management initiatives.

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