Search Engine Optimization Executive

Company Description

RupeeDot is transforming the lending landscape in India with AI-driven fintech solutions that make personal and car loans fast, seamless, and accessible. As a leading loan aggregator, RupeeDot uses advanced AI technology to match borrowers with tailored loan options from top banks and NBFCs in real-time. With a digital, paperless process, instant approvals, and hyper-personalized loan offers, RupeeDot ensures a transparent and efficient lending experience. Focused on empowering individuals, RupeeDot combines technology and finance to create a user-friendly platform for inclusive and innovative credit access.

Role Description

This is a full-time on-site role for a Search Engine Optimization (SEO) Executive based in Pune. The SEO Executive will be responsible for conducting keyword research, managing on-page SEO strategies, executing link-building activities, performing detailed SEO audits, and improving technical SEO. Additionally, the role involves coordinating with the digital marketing team to implement effective SEO strategies and track performance metrics to optimize website visibility and search rankings.

Qualifications

• Must have Experience of 1 - 2 years.
• Proficiency in Keyword Research and On-Page SEO techniques
• Experience in Link Building and conducting comprehensive SEO Audits
• An understanding of HTML, CSS, and website development is a plus.
• Ability to analyze SEO performance metrics and make data-driven decisions
• Familiarity with SEO tools such as Google Analytics, Google Search Console, and keyword research platforms
• Strong analytical, problem-solving, and organizational skills
• Bachelor's or Master's degree in Marketing, Communication, IT, or a related field
• Understanding of AI and its application in SEO related work is a plus.