Who are we
Trust isn't a given, it needs to be built. And in a world where fraud is evolving faster than ever, trust must be safeguarded at every step.
At IDfy, we make trust scalable. As an Integrated Identity Platform, we help businesses verify identities, detect fraud, and stay compliant—ensuring every interaction starts with confidence.
Our clients include HDFC Bank, Zomato, Amazon, PhonePe, Paytm, HUL and many others. With more than 13+ years of experience and 2 million verifications per day, we are pioneers in this industry.
We do this through three interconnected platforms:
- Onboarding Platform - Our IDfy360 and Video Solutions make KYC and identity verification seamless, turning compliance into a frictionless experience.
- Fraud & Risk Management Platform - We stay ahead with CrimeCheck, RiskAI, and our Transaction Intelligence Platform - identifying synthetic identities, financial risks, and bad actors before they cause damage.
- Privacy & Data Governance Platform - With PRIVY, businesses can navigate evolving data protection laws with ease, ensuring security and transparency at every step.
From opening a bank account to landing a job, from securing a loan to making a payment—IDfy is there, ensuring that trust is built, fraud is eliminated, and businesses can operate with confidence.
About the Role
We are looking for a seasoned Product Lead to drive strategic initiatives and lead the end-to-end development of fintech products in a dynamic, high-growth B2B environment. You will play a pivotal role in shaping 0-1 product vision, scaling 1-10 solutions, and solving complex problems in collaboration with cross-functional teams.
What your day would look like -
- Own the product strategy and roadmap across one or more critical product areas, balancing short-term goals with long-term vision
- Lead the development of products from 0 to 1 and scale them from 1 to 10, with a strong focus on B2B fintech workflows
- Work closely with customers, partners, and internal stakeholders to deeply understand user problems and translate them into scalable solutions
- Manage end-to-end product lifecycle including discovery, prioritization, execution, and iteration
- Partner with engineering, design, marketing, sales, and customer success to ensure strong execution and successful delivery
- Use data, experimentation, and intuition to make thoughtful decisions quickly in a fast-paced environment
- Mentor junior product managers and contribute to growing the product culture in the organization
You'll be a perfect match if you have-
- 8–12 years of Post MBA (Tier 1 institutes only) experience in product management/ Consulting roles.
- Proven experience in B2B product development with a focus on fintech, regtech, or financial platforms
- Strong track record of building and scaling products in 0-1 and 1-10 stages
- Excellent problem-solving skills and the ability to think strategically and execute methodically
- Expertise in GTM & Pricing
- Experience working in fast-paced, iterative product environments
- Comfortable with ambiguity and capable of managing multiple priorities
- Exceptional communication, stakeholder management, and team leadership skills
- Technical depth to collaborate effectively with engineering teams
