Performance Marketing Specialist

Company Description

ContentNinja is a boutique inbound marketing agency specializing in solving growth challenges for technology brands in India and abroad. Our portfolio includes enterprise clients like MindTree, Amazon, and PwC, as well as funded startups such as Swiggy, Upgrad, and Vedantu. With a commitment to innovation and expertise, ContentNinja strives to drive impactful results for its clients.

Role Description

ContentNinja is seeking a Performance Marketing Specialist to plan, execute, and optimise paid advertising campaigns across Google, Meta, and LinkedIn Ads. You'll work with global B2B and SaaS clients to deliver measurable results, supported by senior strategists and Google advisors.

Qualifications

• 2–4 years of experience in paid media or performance marketing in B2B or SaaS space.
• Proficiency in Google Ads; experience with LinkedIn and Meta Ads preferred.
• Strong analytical and reporting skills.
• Experience with B2B or SaaS campaigns is mandatory.

Key Responsibilities:

• Create, manage, and optimise campaigns on Google Ads, LinkedIn Ads, and Meta Ads.
• Track key metrics (CTR, CPC, CPA, ROAS) and identify optimisation opportunities.
• Set up conversion tracking on WordPress and other platforms.
• Conduct A/B tests and CRO experiments to improve performance.
• Manage media plans, budgets, and client communications.

Why Join Us:

• Fast-growing global agency.
• Exposure to senior mentors and enterprise clients.
• Excellent health insurance and employee benefits.
• Culture of learning, ownership, and zero micromanagement.
• Modern office for in-person collaboration.