Performance Marketing Executive

Job description:

Performance Marketing Executive (Google and Meta Ad)

Location: Paschim Vihar, New Delhi

Job Type: Onsite

Experience- 0.6-3 Years

Budget- Up 5 lpa

Key Expertise:

Google Ads (Search, Display, YouTube) campaign management, Meta Ads (Facebook & Instagram) paid campaigns, Performance Marketing for D2C and eCommerce brands, Strong communication and teamwork skills

Role and Responsibilities:

Plan, run, and optimise paid campaigns on Google Ads and Meta Ads.

Manage budgets to maximise ROAS and minimise CAC.

Analyse campaign data using Google Analytics and Meta Ads Manager.

Perform A/B testing and improve targeting for better conversions.

Work with creative teams for ads and copy.

Monitor daily performance and troubleshoot issues.

Report campaign results with actionable insights.

Stay updated on the latest paid marketing trends and best practices.

Manage multiple campaigns and ensure timely delivery.

Communicate effectively with clients and teams.

Qualification:

Bachelor's degree in Marketing, Business, Commerce, or related field (preferred).

0.63 years of proven experience in Google Ads and Meta Ads campaign management.

Strong understanding of digital marketing, performance marketing, and eCommerce/D2C business models.

Good analytical skills and familiarity with tools like Google Analytics and Meta Ads Manager.

Excellent communication and teamwork abilities.

Certifications like Google Ads Certified or Meta Blueprint are a plus.

Send your CV to [Confidential Information].