Job Title: Marketing Manager
Location: Charni Road, Mumbai
Type: Full-Time
About BizDateUp
Founded by Jeet Chandan and Meet Jain, BizDateUp is one of India's leading startup ecosystem enablers, dedicated to empowering innovative ideas and driving transformative growth. We offer a comprehensive suite of support services tailored to meet the needs of early-stage startups and visionary founders.
At BizDateUp, we are committed to nurturing a culture of innovationenabling startups to break boundaries, challenge norms, and pioneer impactful solutions. Our platform connects startups with investors, providing access to high-growth investment opportunities backed by a rigorous vetting process and expert analysis.
About the Role:
Role Summary
We are looking for a Marketing Manager to join our investment firm. The role focuses on developing and executing marketing strategies to enhance our brand visibility, support business development efforts, and attract key clients and investors. This is an exciting opportunity to contribute to a growing firm in the fast-paced world of investment banking.
Key Responsibilities
Brand & Communication:
- Develop and execute marketing strategies to build and maintain the firm's brand presence in the market.
- Oversee the creation and management of marketing collateral (brochures, presentations, website content, case studies, etc.).
- Ensure consistent messaging across all marketing materials to align with the firm's goals and values.
Campaign Planning and execution for Marketing
Responsible for conceptualizing, planning, and executing marketing campaigns across multiple channels to drive brand awareness and lead generation.
Digital Marketing & Content:
- Manage and improve the company's website, ensuring it reflects the latest services, deals, and thought leadership content.
- Develop engaging content such as blogs, newsletters, whitepapers, and social media posts that highlight the firm's expertise and successes.
- Oversee SEO and digital advertising campaigns to attract new clients and improve online visibility.
Events & PR:
- Plan and manage events such as webinars, conferences, and roundtable discussions with key industry leaders.
- Act as the point of contact for media inquiries and work with PR agencies to generate positive media coverage for the firm.
- Organize and manage sponsorships and speaking engagements at industry events.
Market Research & Strategy:
- Conduct market research to understand trends, competitors, and client needs.
- Analyze marketing performance metrics to continuously improve campaigns and strategies.
- Work closely with the business development team to align marketing efforts with lead generation and sales goals.
Client & Investor Relations:
- Collaborate with the client relationship teams to provide tailored marketing support for key clients.
- Develop targeted marketing initiatives aimed at attracting institutional investors and high-net-worth individuals.
What We're Looking For:
- 5+ years of experience in marketing, with a focus on financial services or investment banking.
- Strong understanding of the investment banking landscape, including M&A, capital markets, and private equity.
- Proven experience in digital marketing, content creation, SEO, and email campaigns.
- Ability to manage multiple projects and deadlines while maintaining attention to detail.
- Excellent written and verbal communication skills.
- Bachelor's degree in Marketing, Business, or related field (MBA or similar advanced degree is a plus).
