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hrl infotechs

Marketing Manager – B2B Marketplace (Alibaba & IndiaMART)

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  • Posted 3 hours ago
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Job Description

Key Responsibilities:
  • Manage and optimize company profiles on Alibaba and IndiaMART
  • Upload and update product listings with SEO-friendly content
  • Handle inquiries, leads, and customer communication
  • Generate high-quality B2B leads and convert them into sales
  • Run paid campaigns (RFQ participation, sponsored listings, etc.)
  • Analyze performance metrics and improve conversion rates
  • Conduct market and competitor research
  • Coordinate with sales and product teams for better alignment
  • Maintain strong customer relationships and follow-ups
Qualifications:
  • Bachelor's degree in Marketing, Business, or related field
  • MBA (preferred but not mandatory)
Skills Required:
  • Strong understanding of B2B marketplaces and digital marketing
  • Knowledge of SEO and product listing optimization
  • Excellent communication and negotiation skills
  • Data analysis and reporting skills
  • Familiarity with CRM tools and MS Excel
Experience:
  • 1-3 years experience in handling Alibaba/IndiaMART or similar B2B platforms

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About Company

Job ID: 145831825