Marketing and Sales Executive

We're looking for a Marketing and Sales Executive to help drive brand awareness, build institutional partnerships, and support both online and offline campaigns. This role is ideal for someone who's people-savvy, organised, and eager to grow in a fast-paced startup with a meaningful mission.

Key Responsibilities

Outreach & Sales

• Reach out to schools, parenting groups, gated communities, NGOs, and corporate HRs to pitch ParentVerse as a family wellness tool.

• Follow up on leads via email, calls, and in-person meetings (if local).

• Maintain a lead tracker and report on conversion performance regularly.

• Help plan and execute offline campaigns.

Marketing Campaign Support

• Assist in executing brand campaigns across social media, email, and influencer channels.

• Coordinate with design/content teams for banners, posters, and brochures needed for campaigns.

• Contribute ideas for contests, activations, and seasonal engagement initiatives.

Analytics & Feedback Loop

• Track campaign performance (open rates, leads, referrals, downloads).

• Gather feedback from outreach partners or users and report insights to improve communication and targeting.

Brand Messaging & Collateral

• Customise decks, PDFs, and cold mail formats for different target groups.

• Represent ParentVerse's brand values in all outreach communication.

• Help build pitch narratives that resonate with parents, educators, and community leaders.

Skills & Requirements

• 1–3 years of experience in sales, marketing, or community outreach.

• Strong communication skills - both written and verbal.

• Comfortable with outreach, cold communication, and follow-ups.

• Organised, proactive, and able to manage multiple leads or campaign threads at once.

• Experience with early-stage startups or the parenting/ed-tech space is a plus.

• Familiarity with tools like Canva, Google Workspace, and Figma is a bonus.

Why Join Us

• Be part of a purpose-driven brand changing how families interact with tech.

• Play a central role in growth, outreach, and brand visibility.

• Learn from cross-functional teams and gain exposure to all parts of a growing business.

• A flexible, fast-moving startup culture with room to innovate.