Manager - Content & Creative Operations

Manager - Content & Creative Operations

Experience: 3–5 Years

Reports to: Lead – Digital & Media

Role Overview

Oversee and manage creative initiatives from concept to execution completion across different marketing channels including but not limited to Youtube content, Performance marketing, OOH, Ecommerce, Instagram, social campaigns etc. through strategic project leadership, cross-functional collaboration, and clear communication on goals, processes, standards, deadlines, and budgets.

What does work look like

• Manage the full life cycle of creative projects from conception to completion across all creative channels (Print, Digital, Social, VM).
• Run weekly Creative status meetings to maintain efficient coordination of projects. Meet bi-weekly or monthly with business counterparts to update and advise any changes to current and up-coming projects.
• Act as the primary pulse and point of contact for external creative and production agencies. You will translate media requirements into actionable briefs and manage the daily feedback loop to ensure output meets our premium standards.
• Work daily with the performance team to review creative metrics (CTR, Hook Rates, ROI). You will pivot creative direction based on real-time performance data to ensure every asset is a revenue driver.
• Oversee the creative strategy and execution for our YouTube channel (Long-form and Shorts). You will manage video thumbnails, SEO-optimized descriptions, and overall channel aesthetics to ensure our organic presence supports our broader brand story and digital ecosystem.
• Own the end-to-end production calendar for both internal requests and agency deliverables. You are responsible for the daily movement of assets from concept to final delivery, ensuring no bottlenecks in our go-to-market execution.
• Consolidate feedback from internal leadership and the media team into clear, concise directions for agencies to prevent version fatigue and project delays.

Who you are

Proved track record: 3–5 years of experience in crafting high-impact creatives and ads that don't just look good, but actively move the needle on growth and conversion

Content Obsessed: You live and breathe digital storytelling. You are a natural experimenter who stays ahead of trends, constantly testing new formats to see what captures the cultural zeitgeist

Operational Excellence: You are a master of high-level multitasking. With a disciplined approach to project management, you can seamlessly orchestrate creative requirements across multiple channels without missing a beat.

Workflow Master: Chaos doesn't faze you. You are exceptionally organized, acting as the steady hand that coordinates creative output across various marketing channels with precision and clarity