Key Responsibilities
- User Research: Conduct thorough research to understand user needs, preferences, and behaviors of various applications. Analyse market trends and competitors to make design decisions.
- Wire framing and Prototyping: Guide the team in creating wireframes and prototypes to visualize and test design concepts—iterate designs based on feedback and user testing results.
- Interface Design (UI): Develop visually appealing and consistent interfaces for the digital products of ICICI Bank. Ensure designs align with ICICI Bank brand guidelines and are responsive across various devices.
- User Experience Design (UX): Create an intuitive and efficient user journey through the product. Focus on enhancing overall user satisfaction and ease of interaction.Accessibility: Ensure designs are accessible to users with diverse abilities and needs. Follow accessibility standards and guidelines in the design process.
- Stay Updated on Design Trends: Keep abreast of industry trends, design tools, and emerging technologies. Apply innovative design solutions to enhance the overall user experience.
- Problem Solving: Identify and address design challenges, finding creative solutions. Iterate designs based on feedback and real-world usage.
- Collaboration: Work closely with cross-functional teams, including developers and product managers. Communicate design ideas effectively and incorporate feedback into the design process.
Key Qualifications & Skills
- Education Qualification: Any graduation/post-graduation with 10-12 years of experience in UI/UX design. Hands –on experience in leading design of customer facing applications (Web & Mobile Apps). Good understanding of user behaviour/market-trends and creating brand experience.
