Lead Generation Executive

Company Description

Vereigen Media is a U.S.-based B2B demand generation company specializing in data-driven lead generation and audience engagement solutions. The company leverages proprietary first-party data and a privacy-compliant approach to deliver GDPR-compliant leads, connecting businesses with decision-makers and professional audiences globally. With a validated database of over 110 million contacts, Vereigen Media's programs drive marketing objectives like Marketing Qualified Leads (MQLs) and Highly Qualified Leads (HQL). Key services include content syndication, account-based marketing (Smart ABM), and digital event registration, supporting targeted content distribution and campaign initiatives. Vereigen Media caters to industries such as IT, SaaS, Cybersecurity, Finance, HR, and more, offering tailored solutions through industry-focused digital publications and innovative demand generation programs.

Role Description

This is a full-time, on-site role for a Lead Generation Executive located in Pune, India. The Lead Generation Executive will be responsible for identifying and acquiring new leads, conducting market research, and building relationships with prospective clients. Day-to-day tasks include reaching out to potential clients, qualifying leads, maintaining an up-to-date lead database, and collaborating with the sales team to meet acquisition goals. The candidate will also communicate effectively to understand client needs and align them with Vereigen Media's services.

Qualifications

• Meet or exceed monthly targets for lead generation.
• Maintain accurate and up-to-date records of all interactions.
• Qualify leads based on BANT criteria (Budget, Authority, Need, Timeline), SQL, MQL and HQLto ensure alignment with our offerings.
• Engage prospects in meaningful conversations to uncover their business challenges and needs.
• Conduct outbound calls to prospects to qualify leads and generate appointments.