Experience: 1–2 Years
Employment Type: Full-time
Location: [Gurgaon]
Salary Range, 30k-35k per month.
Job Summary
We are looking for a creative, strategic, and result-driven Social Media Manager . The ideal candidate has 1–2 years of hands-on experience, a deep understanding of platform algorithms, and a passion for crafting engaging content that turns followers into community members.
Key Responsibilities
- Strategy & Content Creation: Develop and implement a monthly social media content calendar specifically for Instagram (Reels, Stories, Carousels) and LinkedIn (Articles, Polls, Text posts).
- Instagram Growth: Focus on producing high-quality Instagram Reels and engaging stories to increase brand visibility and follower growth.
- LinkedIn Professionalism: Curate B2B content that builds thought leadership, professionalism, and engagement on LinkedIn.
- Community Management: Respond to comments, DMs, and mentions promptly, fostering a positive and active community.
- Trend Monitoring: Proactively identify and leverage trending audio, topics, and hashtag strategies to boost organic reach.
- Analytics & Reporting: Track key performance indicators (KPIs) such as engagement rate, reach, and follower growth; prepare monthly reports with insights for improvement.
- Visual Storytelling: Create on-brand visuals, basic graphic designs (using Canva/Photoshop), and edit short-form videos.
Required Skills & Qualifications
- Experience: 1–2+ years of professional experience in social media management, digital marketing, or a related role (internships count).
- Platform Expertise: In-depth knowledge of Instagram and LinkedIn algorithms, insights, and best practices.
- Content Skills: Exceptional copywriting skills with the ability to adapt tone—fun/visual for Instagram, professional/insightful for LinkedIn.
- Tools: Proficiency in social media scheduling tools (e.g., Meta Business Suite, Hootsuite) and creative tools (e.g., Canva).
- Analytical Ability: Comfortable with data, able to analyze what content works and why.
Preferred Skills
- Experience in video editing.
- Basic understanding of SEO and its application on social media.
What We Offer
- Salary Range, 30k-35k per month.
- Opportunity to work in a dynamic team.
- Creative freedom to experiment with new social trends.