Influencer Marketing Executive

Company Description

HYPD is building the future of creator-led commerce. We enable creators to launch and scale their own digital storefronts, helping brands and creator communities engage, transact, and grow at scale. Also, HYPD is successfully managing influencer marketing campaigns for leading brands across categories, leveraging its deep creator network and expertise in driving measurable brand outcomes in an objective and goal oriented tech led format.

Role Key Responsibilities

We are looking for an Influencer Marketing Executive, who can manage and execute influencer campaigns across categories. The ideal candidate should have hands on experience in creator sourcing, campaign execution, communication, and coordination with influencers and brands.

-Identify, source, and onboard relevant influencers across categories

-Execute influencer marketing campaigns end-to-end -Coordinate with creators for briefs, timelines, content approvals & postings

-Negotiate commercials and manage creator relationships

-Work closely with internal teams to ensure smooth campaign delivery

-Track campaign performance and maintain reports

-Stay updated with social media trends, creator trends, and viral content formats

-Ensure timely execution and problem-solving during campaigns

-Come up with strong video concepts, hooks, and scripts for influencer-led content

Qualifications

-1–3 years of experience in influencer marketing, scouting, talent management, or creator partnerships

-Strong understanding of Instagram and creator ecosystem

-Excellent communication and coordination skills

-Ability to manage multiple campaigns simultaneously

-Good negotiation and relationship management skills

-Highly organized and detail-oriented -Should have a creative lens while QCing scripts and influencer videos

Preferred:

-Experience working with D2C brands or influencer marketing agencies

-Existing creator network/ connections

-Understanding of performance driven campaigns