Growth Marketing Manager

Growth Marketing Manager

Company: Fiberise Fit Pvt. Ltd.

Location: Delhi NCR

Fiberise is looking for a Growth Marketing Manager to drive digital customer acquisition, improve marketing efficiency and scale online revenue.

Key Responsibilities

• Plan, execute and optimise paid campaigns across Meta, Google, YouTube and other digital platforms.
• Own key growth metrics including CAC, ROAS, MER, conversion rate and revenue growth.
• Use market intelligence, competitor analysis and consumer trends to improve campaign strategy and efficiency.
• Analyse creatives, audiences, offers and landing pages to identify growth opportunities.
• Work closely with creative teams to build and test high-performing ads.
• Optimise the complete customer funnel from ad click to purchase and repeat purchase.
• Identify new channels, targeting strategies and growth experiments.
• Track performance data and allocate budgets toward the highest-performing opportunities.

Requirements

• 3–6 years of experience in Growth Marketing / Performance Marketing / D2C Marketing.
• Strong hands-on experience with Meta Ads and Google Ads.
• Good understanding of D2C funnels, attribution and e-commerce analytics.
• Strong analytical and commercial mindset.
• Experience in health, wellness, FMCG, beauty or consumer brands is preferred.

Success in This Role

The candidate should be able to answer one core question:

How do we scale digital revenue while continuously improving marketing efficiency