Email Marketing Specialist

Arramton Infotech Pvt. Ltd., established in 2015, is a leading technology solutions provider specializing in App and Web Development, IT solutions, and Digital Marketing services. With a commitment to quality and a client-centric approach, Arramton delivers measurable and lasting value to businesses across various industries.

We are looking for a results-driven Email Marketing Specialist to join our on-site team in New Delhi. The ideal candidate will have hands-on experience in running targeted email campaigns, analyzing marketing data, and generating qualified leads specifically for website development, app development, SEO, and software development services.

• Design, build, and execute effective email marketing campaigns targeting potential clients.
• Develop lead generation strategies through email outreach for services including website/app development, SEO, and software solutions.
• Manage and grow email subscriber lists while ensuring compliance with relevant regulations (e.g., CAN-SPAM, GDPR).
• Conduct A/B testing, segment audience lists, and implement marketing automation for optimized performance.
• Track campaign performance and present actionable insights using marketing analytics tools.
• Collaborate with the sales and digital marketing teams to align email campaigns with business goals.
• Maintain high deliverability and engagement rates through effective email content and timing strategies.

• Proven experience in email marketing and lead generation for a digital marketing agency.
• In-depth knowledge of email marketing tools (e.g., Mailchimp, HubSpot, Active Campaign, etc.).
• Proficiency in marketing automation platforms and CRM integration.
• Strong skills in data analysis and reporting.
• Excellent written and verbal communication skills.
• Self-motivated, organized, and capable of working both independently and within a team.
• Bachelor's degree in Marketing, Business, Communications, or a related field.

• Experience in generating B2B leads for digital services such as:
• Website Design & Development
• Mobile App Development
• SEO and Digital Marketing
• Custom Software Solutions

• If you have a passion for digital outreach and a track record of delivering qualified leads through email campaigns, we'd love to hear from you! Send your CV and portfolio to [Confidential Information] with the subject line Application for Email Marketing Specialist.