Email Marketing Executive

Fresher

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Early Applicant

Job Description

Roles and ResponsibilitiesIdentify the target audience and grow our email list.
Create, design, and optimize various email lists, templates, and campaigns.
Create a segment list that is based on behaviors like past email engagement and website interactions.
Create email databases for lead generation.
Upgrade email templates using graphics, personalization, advanced features, and ensure mobile-friendly email templates.
Ensure emails follow industry policies and best practices.
QualificationsProven work experience with email marketing, lead nurturing, marketing automation, and/or web analytics.
Excellent written communication and copywriting skills.
Proficient in using marketing automation technology.
Knowledge of SEO/SEM, Google Analytics, and the latest digital marketing trends.
Strong project management skills.
Critical thinker and creative.
Bachelor's degree in Marketing or any related field.