Digital Marketing Manager

Company Description

RedSeer Strategy Consultants is a leading strategy consulting firm that guides critical decisions in disruptive markets for brands, investors, and new-age companies. Headquartered at the heart of Bengaluru in India, it has a strong presence in India, the Middle East and Southeast Asia.

Role Description

We are looking for a sharp, execution-focused Digital Marketing Expert to own and drive Redseer's end-to-end digital marketing engine. This role sits at the intersection of brand and demand generation.

We are looking for a hustler, someone who does not shy away from going the extra mile when faced with a unique marketing challenge. At Redseer, the problems are rarely textbook. Neither are the solutions.

Key Responsibilities

• Account-Based Marketing: Design and run ABM programs
• Performance Marketing: Execute and scale LinkedIn Ads, Google Ads, and programmatic ad campaigns end-to-end for TOMA and inbound demand generation
• Social Media: Drive organic and paid social strategy (LinkedIn-first) to build brand presence and thought leadership. Track engagement, audience growth, and channel-specific KPIs
• Email Marketing: Own and execute newsletters, lead nurture sequences, and drip campaigns
• Analytics & Reporting: Build and maintain performance dashboards in GA4 and HubSpot
• Own marketing attribution: MQL-to-SQL tracking, and campaign ROI reporting

What You Bring

• 5+ years of hands-on digital marketing experience with a measurable track record, preferably in B2B, consulting, or professional services
• Deep expertise in at least ABM and Performance marketing
• Proven ability to independently manage LinkedIn Campaign Manager and Google Ads — from setup to optimisation
• Proficiency with HubSpot or equivalent marketing automation platforms (Marketo, Pardot, etc.)
• Strong grasp of GA4, attribution models, campaign reporting, and dashboard building
• Collaborative by nature and a self-starter with a bias for action who thrives in a fast-paced, outcome-oriented environment