We are seeking an experienced Creative Director to lead the creative vision and campaign strategy for our real estate brand. This is not a production-only role. We are looking for a professional who can think strategically, generate fresh campaign ideas, create engaging content concepts, and lead the execution of high-impact marketing creatives.
The ideal candidate should understand how to position real estate projects in the market through compelling visuals, storytelling, and branding that drive inquiries and sales.
Key Responsibilities
- Develop creative strategies for project launches, promotions, and brand campaigns
- Create concepts for digital ads, social media, print media, outdoor branding, brochures, and events
- Lead and guide graphic designers, content writers, photographers, and video editors
- Build campaign messaging, themes, and visual directions from scratch
- Ensure all creatives align with premium brand standards and business goals
- Analyze market trends and competitor campaigns to create standout strategies
- Work closely with sales and marketing teams to improve lead generation performance
- Oversee campaigns from ideation to final execution
Requirements
- Proven experience as a Creative Director / Art Director / Brand Strategist
- Strong portfolio showcasing campaign ideation and creative leadership
- Experience in real estate, luxury, lifestyle, hospitality, or architecture sectors preferred
- Strong understanding of branding, consumer psychology, and performance marketing
- Excellent communication and team management skills
- Ability to think commercially and creatively
Preferred Candidate
- Someone who brings ideas, direction, and leadership — not just design execution.