We are seeking an experienced and dynamic Social Media Marketing Executive to join our marketing team. The ideal candidate will have 1-5 years of experience in social media management and a proven track record of creating compelling content, managing social media accounts, and building relationships within online communities.
Responsibilities:
- Assist in developing and executing social media marketing campaigns across platforms (e.g., Facebook, LinkedIn, Twitter, Instagram) .
- Create and schedule engaging content that aligns with our brand voice and marketing goals
- Monitor social media channels, respond to comments, messages, and mentions in a timely manner, and engage with followers
- Manage and grow LinkedIn Groups and engage the community in building meaningful conversations
- Stay up to date with the latest social media trends, tools, and best practices to ensure our strategies are innovative and effective
- Plan, execute, and optimize paid advertising campaigns on Google PPC, LinkedIn Ads, and Meta Ads to drive brand awareness and lead generation
- Analyze and report on the performance of social media campaigns, including organic and paid initiatives, to refine strategies and improve ROI
Requirements:
- 1-5 years of experience in social media marketing, preferably with experience managing online groups and communities
- Strong understanding of social media platforms, their respective audiences, and how to engage them effectively
- Experience in running and managing Google PPC campaigns, LinkedIn Ads, and Meta Ads
- Excellent written and verbal communication skills with a creative flair for content creation
- Familiarity with social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Passionate about social media, with a proactive attitude and eagerness to learn
- Knowledge of Generative AI and experience using ChatGPT
Why Join Us:
- Opportunity to work with a high-performing team in a dynamic and growing company.
- Attractive compensation package with performance-based incentives.
- A collaborative and innovative work environment that encourages professional growth.
Role: Social Media Marketing
Industry Type: IT Services & Consulting
Department: Marketing & Communication
Employment Type: Full Time, Permanent
Role Category: Digital Marketing
Education
UG: Any Graduate
PG: Any Postgraduate
