Copywriter

Wissen Technology is Hiring forCopywriter

About Wissen Technology:

At Wissen Technology, we deliver niche, custom-built products that solve complex business challenges across industries worldwide. Founded in 2015, our core philosophy is built around a strong product engineering mindsetensuring every solution is architected and delivered right the first time. Today, Wissen Technology has a global footprint with 2000+ employees across offices in the US, UK, UAE, India, and Australia. Our commitment to excellence translates into delivering 2X impact compared to traditional service providers. How do we achieve this Through a combination of deep domain knowledge, cutting-edge technology expertise, and a relentless focus on quality. We don't just meet expectationswe exceed them by ensuring faster time-to-market, reduced rework, and greater alignment with client objectives. We have a proven track record of building mission-critical systems across industries, including financial services, healthcare, retail, manufacturing, and more. Wissen stands apart through its unique delivery models. Our outcome-based projects ensure predictable costs and timelines, while our agile pods provide clients with the flexibility to adapt to their evolving business needs. Wissen leverages its thought leadership and technology prowess to drive superior business outcomes. Our success is powered by top-tier talent. Our mission is clear: to be the partner of choice for building world-class custom products that deliver exceptional impactthe first time, every time.

JobSummary: We are seeking a talented Copywriter with deep expertise in crafting compelling, performancedriven messaging for retail media networks. The ideal candidate excels at writing across onsite placements, offsite display, paid social, email, and seasonal retail campaigns. This role requires strong storytelling skills, an understanding of shopper behavior, and the ability to translate brand guidelines and advertiser objectives into clear, impactful, and conversionfocused copy. The Copywriter will collaborate closely with creative, merchandising, media, and ad operations teams to deliver highquality messaging across multiple retail touchpoints.

Experience: 3- 8 Years

Location: Bangalore

Mode of Work:Full time

KeyResponsibilities:

• Write compelling copy for onsite ads, offsite display, paid social, email, and retail campaigns
  
• Develop performancedriven messaging aligned with advertiser goals (CTR, conversions, engagement)
  
• Create headlines, body copy, CTAs, product descriptors, and promotional content based on platform needs
  
• Ensure copy is aligned with brand voice, advertiser guidelines, and legal/compliance standards
  
• Collaborate with Creative Designers to deliver strong visual + verbal storytelling
  
• Participate in creative reviews and provide strategic recommendations for messaging improvements
  
• Version messaging for multiple audiences, formats, and placements
  
• Maintain highquality standards while managing fastpaced campaign cycles and multiple review rounds
  
  

Requirements:

• Strong expertise in writing for retail media networks (onsite, offsite, social, email, ad placements)
  
  
• Ability to craft concise, impactful, and performanceoriented messaging
  
• Deep understanding of retail storytelling, product positioning, and shopper decision journeys
  
• Excellent command of brand voice, tone consistency, and clarity across highvolume campaigns
  
• Skilled at interpreting advertiser briefs, brand guidelines, and media strategies
  
• Strong editing, proofreading, and factchecking skills for accuracy across SKUs, features, and claims
  
• Ability to collaborate closely with design, production, ad ops, sales, and merchandising teams
  
• Strong communication skills and ability to present creative concepts
  
  

Good To Have Skills:

• Experience working in U.S. retail or large-scale ecommerce environments
  
• Familiarity with performance marketing metrics (CTR, ROAS, conversions)
  
• Understanding of SEO writing and content optimization
  
• Experience writing for multilingual or multicultural audiences
  
• Ability to contribute to creative strategy and campaign ideation
  
• Experience in fast-paced agency or retail creative teams
  
• Knowledge of Figma or basic design workflows for better creative collaboration
  
  

Wissen Sites:

Website: www.wissen.com

LinkedIn: https://www.linkedin.com/company/wissen-technology

Wissen Leadership: https://www.wissen.com/company/leadership-team/

Wissen Live: https://www.linkedin.com/company/wissen-technology/posts/feedView=All
Wissen Thought Leadership: