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outwrk

Copywriter

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Job Description

Position: Copywriter

Location: Gurgaon

Experience: 1–3 Years

About the Role

We are looking for a creative and detail-oriented Copywriter who can transform ideas into compelling content. The ideal candidate should be passionate about storytelling, understand brand communication, and be able to create engaging copy across digital platforms.

Key Responsibilities

  • Write creative and persuasive copy for meta ads.
  • Develop high converting ad copies, campaign concepts.
  • Collaborate with designers, strategists, and performance marketers to create impactful campaigns.
  • Adapt the brand's tone of voice across different industries and platforms.
  • Proofread and edit content to ensure clarity, accuracy, and consistency.
  • Conduct basic research to understand client brands, products, competitors, and target audiences.
  • Deliver high-quality content within deadlines while managing multiple projects.

Requirements

  • 1–3 years of experience in creative strategy, copywriting, performance marketing, or advertising.
  • Strong understanding of Meta Ads and direct-response marketing.
  • Excellent research and analytical skills.
  • Exceptional copywriting and storytelling abilities.
  • Ability to simplify complex products into compelling, consumer-friendly messaging.
  • Strong understanding of customer psychology and purchase behavior.
  • Familiarity with D2C brands, e-commerce, and performance marketing is highly preferred.
  • Ability to work in a fast-paced agency environment and manage multiple brands simultaneously.

Skills

  • Creative Strategy
  • Copywriting
  • Scriptwriting
  • Consumer Psychology
  • Market & Competitor Research
  • Brand Research
  • Meta Ads
  • Creative Briefing
  • Performance Marketing
  • Communication & Collaboration

More Info

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About Company

Job ID: 151004691

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