Campaign Management - Executive Manager - Offline Merchants

Paytm

Bengaluru, Noida

3-7 Years

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Job Description

Role Responsibilities:

Accelerate growth metrics such as DAU, MAU, cross-sell, and up-sell for merchant business.
Plan and execute CRM campaigns via Push, WhatsApp, SMS, Email, and In-app channels.
Conduct A/B testing and experiments to optimize user conversion across funnels.
Collaborate with cross-functional teams to ensure alignment and effective execution of campaigns.

Job Requirements:

3–5 years of experience with marketing and web analytics tools like CleverTap, MoEngage, Mixpanel.
Proven experience in executing large-scale digital marketing campaigns across various channels.
Strong communication and interpersonal skills for effective cross-team collaboration.
Bachelor's degree with at least 3–5 years of experience in digital marketing or a similar role.

More Info

Job Type:

Permanent Job

Industry:

Financial Services

Role:

Finance Manager, Manager - Financial Planning /Budgeting, Business /Strategic Planning - Manager, Financial /Business Analyst

Function:

Finance & Accounts

Employment Type:

Full time

Open to candidates from:

Indian

About Company

Paytm

Paytm is India's largest leading payment gateway that offers comprehensive payment services for customer and merchants. We offer mobile payment solutions to over 7 million merchants and allow consumers to make seamless mobile payments from Cards, Bank Accounts and Digital Credit among others. We pioneered and are the leader of QR based mobile payments in India. With the launch of Paytm Payments Bank, we aim to bring banking and financial services to half-a-billion un-served and under-served Indians. Our investors include Softbank, SAIF Partners, Alibaba Group and Ant Financial. We strive to maintain an open culture where everyone is a hands-on contributor and feels comfortable sharing ideas and opinions. Our team spends hours, designing each new feature and obsesses about the smallest of details.

Job ID: 109879745

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