Business Development Executive

Role Purpose

Drive aggressive customer acquisition and revenue growth by building a strong sales pipeline, converting leads, and expanding key accounts.

Key Responsibilities

• Build sales pipeline through:
• Outbound prospecting
• Channel partners
• Client references
• Local activations
• Conduct client meetings to:
• Understand requirements
• Coordinate with design and production teams
• Prepare quotations and proposals
• Manage end-to-end sales cycle:
• Lead generation → negotiation → order closure → payment follow-up
• Maintain CRM / sales tracker:
• Weekly reporting on visits, quotations, and closures
• Achieve monthly and quarterly:
• Sales targets
• Margin targets
• Defined KPIs
• Coordinate with internal teams:
• Production
• Sourcing
• → Ensure timely delivery commitments
• Drive account growth:
• Repeat business
• Cross-selling / add-on categories
• Annual rate contracts

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