Brand Manager

Company Description

Srikriti is a well-established multidesigner store in Pitampura, specializing in ethnic wear. With three branches in the area, the store is a go-to destination for customers seeking quality and unique designs in ethnic wear.

Role Description

This is a full-time, on-site role for a Brand Manager in the Founder's Office, based in New Delhi. The Brand Manager will be responsible for developing and implementing social media strategies, managing social media accounts, managing the website and optimizing social media platforms. Key responsibilities include content planning and creation, writing and curating engaging posts, and analyzing performance metrics to ensure continuous improvement of Srikriti's online presence.

Qualifications

• Proficient in Social Media Marketing and Social Media Optimization (SMO) strategies
• Strong skills in Communication and Writing
• Experience in Content Strategy development and implementation
• Experience in updating products on the website
• Creative and results-oriented approach to managing social media platforms
• Ability to analyze data and adjust strategies for improved engagement
• Familiarity with the fashion or retail industry is a plus
• Bachelor's degree in Marketing, Communications, or a related field