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awl agri business limited

Assistant Manager - Media & Digital Marketing

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Job Description

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Assistant Manager - Media & Digital Marketing

Location: Corporate Office, Ahmedabad

Position Summary

The Media & Digital Marketing role is responsible for strengthening brand presence and driving engagement through effective content, social media, digital, and ATL campaigns. The incumbent will manage end-to-end campaign execution, optimize digital performance, and work closely with internal teams and external agencies to deliver measurable marketing outcomes.

Key Responsibilities

  • Develop and execute comprehensive social media and content strategies, including reels, videos, and digital campaigns, in collaboration with creative agencies
  • Plan, manage, and execute ATL and digital marketing campaigns from ideation to reporting
  • Lead performance marketing initiatives across platforms such as Meta (Facebook, Instagram) and Google Ads, ensuring continuous optimization
  • Implement and monitor SEO strategies to improve website traffic, search visibility, and overall user experience
  • Track and manage online reputation, customer sentiment, and brand mentions across digital channels
  • Coordinate with creative, media, and ORM agencies to ensure timely, high-quality campaign execution
  • Manage marketing budgets, analyze performance metrics, and prepare detailed campaign and ROI reports
  • Stay updated with the latest trends in digital marketing, social platforms, and media innovations

Skills & Experience

  • 4–8 years of experience in Digital Marketing, Media, Social Media, or Content Marketing
  • Strong working knowledge of Meta Ads, Google Ads, SEO, and digital analytics tools
  • Ability to interpret data and translate insights into actionable marketing decisions
  • Excellent communication, coordination, and project management skills
  • Proven experience working with agencies and cross-functional internal teams

Qualifications

  • Graduate degree or higher in Marketing, Communications, Business, or a related field

Please share your resume to [HIDDEN TEXT] incase interested to explore the opportunity with us.

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Job ID: 146813369

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