Assistant Manager - Marketing

Assistant Manager Marketing

Job Category: Marketing Manager

Job Type: Full Time

Job Location: banaglore

Salary: 10-18lpa

Years of Experience: 4-8yrs

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Job Summary

Were looking for a driven and creative Marketing Assistant Manager / Manager to take

the lead on marketing strategy and execution for our Advanced Wound Care and

Hemostasis portfolio including Axiostat (hemostatic dressing) and MaxioCel

(advanced wound dressing). You will play a key role in building our brand story, driving

digital engagement, and enabling the field teams across both domestic and international

markets.

Key Responsibilities

Product Brand Marketing

Drive marketing strategy and go-to-market planning for Axiostat and MaxioCel

across trauma, surgery, and wound care verticals.

Develop positioning, clinical messaging, and storytelling aligned with both

clinician and institutional buyer personas.

Plan and execute product launches, KOL engagement, and education programs

in partnership with medical aLairs.

Manage product lifecycle marketing including updates to claims, packaging, and

sales tools.

Digital Marketing

Own and execute digital campaigns (SEO/SEM, email marketing, paid media,

webinars, and influencer outreach).

Manage brand presence across digital platforms including website, social

media (LinkedIn, Instagram, YouTube), and e-commerce partners.

Use tools like Google Ads, HubSpot, Meta Business Suite, Mailchimp, and

Google Analytics to drive lead generation and conversion.

Measure campaign ROI and optimize digital strategies based on data and

insights.

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