Google Digital Business Marketing Apprenticeship 2027 applications are open in India for graduates interested in digital advertising, campaign management, customer accounts, business development and marketing analytics. The programme is scheduled to begin in March 2027 and lasts at least 24 months.
Selected apprentices will work in person with an assigned Google team and receive support from an external training partner. The programme covers digital advertising platforms, campaign strategy, customer analysis, sales funnels, ad account optimisation, advertising technology and generative AI in marketing.
Quick answer: Applicants need a bachelor’s degree in any discipline, less than one year of experience in a Digital Business Marketing role after graduation, experience using Google Workspace or similar applications, and fluency in English.
For a comparison of all available programmes, read the complete Google Apprenticeship 2027 guide.
Overview
| Programme detail | Official information |
|---|---|
| Organisation | |
| Programme name | Digital Business Marketing Apprenticeship |
| Start period | March 2027 |
| Duration | At least 24 months |
| Work format | In person at the assigned Google office |
| Locations | Hyderabad, Bengaluru, Gurgaon and Mumbai |
| Minimum qualification | Bachelor’s degree in any discipline |
| Experience requirement | Less than one year in a Digital Business Marketing role after graduation |
| Application deadline | 3 August 2026 |
| Recruitment timeline | Approximately 18 to 24 weeks |
| Programme type | Apprenticeship; not a permanent full-time role |
What is the Digital Business Marketing Apprenticeship?
The Google Digital Business Marketing Apprenticeship is a learning and development programme lasting at least 24 months. It is intended for university graduates who want to start a career in Digital Business Marketing.
Apprentices work alongside Google teams to solve practical business and marketing problems. An external training partner also supports participants during the programme.
The role involves helping define, design and implement campaigns across Google advertising platforms. Apprentices also support client accounts, analyse customer needs and identify insights that can improve advertising performance across Google products.
Google states that recent graduates and people with work experience in other industries may apply. Candidates who are still pursuing a degree or have worked in the field for more than 12 months are encouraged to review other opportunities on Google Careers.
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Eligibility Criteria
Applicants must meet the following minimum qualifications listed by Google:
- Bachelor’s degree in any discipline
- Less than one year of experience in a Digital Business Marketing role after graduation
- Experience using Google Workspace tools such as Gmail, Chrome, Docs and Sheets, or similar applications
- Ability to communicate fluently in English to understand and execute instructions and learn through training documents and presentations
Can Fresh Graduates Apply?
Yes. Google states that the programme is intended for candidates who have completed their university degree and want to begin a career in Digital Business Marketing.
Can Graduates from Any Discipline Apply?
Yes. The minimum academic qualification is a bachelor’s degree in any discipline. The official listing does not restrict applicants to marketing, business or management graduates.
Can Candidates from Other Industries Apply?
Yes. Google states that people with work experience in other industries may apply. Sales, business development, digital advertising agency and customer service experience are listed among the preferred qualifications.
Preferred Qualifications
- Experience with spreadsheet software or similar applications
- Previous experience in sales, business development, a digital advertising agency, customer service or another industry
- Ability to think critically, assess situations and suggest relevant solutions
- Strong problem-solving and analytical skills
- Good time-management skills
- Interest in building a career in digital marketing
Preferred qualifications may strengthen an application, but candidates must still meet every minimum qualification listed for the programme.
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What Will Apprentices Learn?
- Marketing on digital platforms and apps
- Using data to identify and target customers on digital platforms
- Business development and the stages of a sales funnel
- Optimising digital advertising accounts
- Planning and evaluating digital campaigns from start to finish
- Operating a viable digital marketing agency
- Troubleshooting advertising technologies with cross-functional teams
- Using generative AI in digital marketing and at work
- Building knowledge of leading advertising products through certifications
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Apprentice Responsibilities
- Develop knowledge of digital advertising platforms, online campaigns and troubleshooting for advertising accounts
- Partner with teams to support product and partnership solutions
- Learn business development by working with leads from new and existing clients
- Act as an account coordinator and facilitator
- Analyse data and identify opportunities for clients and agencies
- Build knowledge of existing and emerging advertising products
- Understand how users and clients interact with advertising products
- Learn how AI-based solutions can support digital advertising and workplace productivity
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Skills Required
The apprenticeship combines digital marketing, customer management, analytical thinking, business development and advertising-technology skills.
| Skill area | How it connects to the role |
|---|---|
| Digital advertising | Supporting campaigns across advertising platforms and apps |
| Campaign management | Helping plan, implement and evaluate digital campaigns |
| Customer analysis | Using data to understand and target users |
| Business development | Working with leads and understanding the sales funnel |
| Account coordination | Supporting client accounts and facilitating communication |
| Data analysis | Identifying opportunities for clients and agencies |
| Problem-solving | Assessing situations and recommending relevant solutions |
| Ad technology | Troubleshooting advertising products with cross-functional teams |
| Generative AI | Applying AI-based solutions to advertising and productivity |
| Time management | Managing tasks and priorities across campaigns and accounts |
Career Paths
Google lists the following career paths commonly explored by Digital Business Marketing apprentices:
- Ad Product Specialist
- Account Manager
- Business Development Associate
- Digital Marketing Specialist
- Search Engine Optimisation Analyst
- Digital Marketing Manager
Read Also: Google Interview Questions 2026 With Answers
Duration and Training Structure
The Google Digital Business Marketing Apprenticeship lasts at least 24 months. Apprentices gain practical experience with Google teams and receive learning support from an external training partner.
The official listing does not specify a weekly hour commitment or a fixed percentage split between training and Google team work for this programme.
Locations
Applicants can indicate a preferred working location from the following cities:
- Hyderabad, Telangana
- Bengaluru, Karnataka
- Gurgaon, Haryana
- Mumbai, Maharashtra
Selected candidates will be matched to a team and must work from the assigned office. Google states that location transfers are not permitted after onboarding.
Documents Required
Applicants must upload a résumé through Google Careers. The résumé must clearly mention the candidate’s year of graduation.
- Updated résumé with graduation year
- Accurate education and post-graduation work-experience details
- Active personal email address
- Active mobile number linked with Aadhaar
- Aadhaar-seeded bank account
- Preferred work location
The official listing does not state that applicants must upload a cover letter, marksheets or certificates with the initial application.
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How to Apply
Follow these steps to apply for the Google Digital Business Marketing Apprenticeship 2027:
- Open the official Digital Business Marketing Apprenticeship listing on Google Careers.
- Review the minimum qualifications, programme duration and available locations.
- Click the Apply button.
- Enter your education, work experience and contact details accurately.
- Upload a résumé that clearly mentions your graduation year.
- Select your preferred working location when prompted.
- Review and submit the application before 3 August 2026.
Applicants should keep their personal email address and Aadhaar-linked mobile number active throughout the application and verification process.
Selection Process
Google has not published a fixed assessment format, interview count or test structure for this apprenticeship.
The official listing states that the complete recruitment process may take approximately 18 to 24 weeks. Candidates who progress will receive further instructions directly from Google.
| Stage | What is officially clear |
|---|---|
| Application submission | Candidates submit their résumé and application details through Google Careers. |
| Application review | Google reviews the candidate’s profile against the programme requirements. |
| Further recruitment steps | Shortlisted candidates receive role-specific instructions from Google. |
| Final outcome | Selected candidates receive joining and assigned-location information. |
The table does not imply a confirmed aptitude test, marketing assessment, case study or fixed number of interviews.
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Resume Tips
The résumé should clearly show the applicant’s graduation year, relevant experience and interest in digital marketing, customer accounts or business development.
- Mention your graduation year clearly.
- Highlight digital marketing, advertising, sales or customer-service experience where applicable.
- Add academic, internship or personal projects involving campaigns, audience research or business growth.
- Include measurable results where available, such as leads generated, engagement improved or campaigns supported.
- Mention spreadsheet and Google Workspace experience.
- Show examples of analytical thinking, problem-solving and time management.
- Keep job titles, dates and experience details accurate.
Applicants should include only the tools, platforms and campaign experience they can explain during the recruitment process.
Read Also: Top Digital Marketing Jobs to Kickstart Your Career in 2026
Important Dates
| Event | Date or timeline |
|---|---|
| Application deadline | 3 August 2026 |
| Recruitment process | Approximately 18 to 24 weeks |
| Programme start | March 2027 |
| Programme duration | 24 months |
Digital Business Marketing Apprenticeship Stipend
The official role listing does not publish an exact monthly stipend or annual compensation figure. Applicants should rely on compensation details communicated directly by Google during recruitment or through the final offer.
Important Application Rules
- The programme lasts 24 months and is not a permanent full-time Google position.
- Apprentices may apply for another full-time Google role only during the final three months of the programme.
- Location transfers are not permitted after onboarding.
- The role is not eligible for immigration sponsorship.
- Applicants must have an active Aadhaar-linked mobile number and an active personal email address.
- Applicants must have an Aadhaar-seeded bank account.
- A person may undergo a maximum of two apprenticeship training programmes, and the second must not be in the same trade.
- Candidates with previous apprenticeship training must meet the government conditions stated in the official listing.
FAQs
Yes. Google requires a bachelor’s degree in any discipline. Applicants must also meet the experience, Google Workspace and English-language requirements.
The programme is intended for candidates who have completed their university degree. Google advises current students to review other opportunities on its careers website.
Apprentices learn digital advertising, customer targeting, business development, sales funnels, campaign strategy, ad account optimisation, advertising technology troubleshooting and generative AI applications.
Yes. Google lists generative AI in digital marketing and at work among the programme’s learning areas.
Google lists career paths such as Ad Product Specialist, Account Manager, Business Development Associate, Digital Marketing Specialist, SEO Analyst and Digital Marketing Manager.
Yes. Previous experience in sales, business development, a digital advertising agency, customer service or another industry is listed as a preferred qualification.
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