Sales Strategy & Execution:
- Develop and implement regional sales strategies aligned with business objectives.
- Monitor sales data, market trends, and competitor activities to inform decision-making.
- Promote ophthalmic products to healthcare professionals (HCPs), optometrists, ophthalmologists, and clinics.
Target Achievement:
- Achieve regional sales targets for revenue, profitability, and market share.
- Manage the sales pipeline, ensuring robust forecasting, budgeting, and planning.
Team Leadership:
- Lead, mentor, and manage a team of Area Sales Managers (ASMs) and Medical Representatives (MRs).
- Conduct regular training and development programs to enhance performance, product knowledge, and sales skills.
- Set clear performance expectations, monitor KPIs, and provide feedback for optimal team results.
Key Account Management:
- Build and maintain strong relationships with ophthalmologists, hospitals, clinics, and distributors.
- Negotiate and manage contracts with major clients and distributors.
