Visual Designer

Visual Designer – boAt Lifestyle

Location: Gurugram | Experience: 1–2 Years | Work Mode: On-site

About the Role

We are looking for a creative and detail-oriented Visual Designer to join the boAt team. The role involves creating engaging visual assets across digital, social media, marketing campaigns, product launches, and brand communication while maintaining boAt's distinctive visual language.

Key Responsibilities

• Create high-quality visual designs for social media, digital campaigns, marketing collaterals, product launches, and brand communication.
• Develop creatives for Instagram, YouTube, websites, marketplaces, emailers, and other digital platforms.
• Translate creative briefs and campaign ideas into compelling visual concepts.
• Work closely with the Brand, Marketing, Content, Product and Creative teams to execute campaigns.
• Maintain consistency with boAt's brand guidelines, visual identity and design language.
• Adapt designs across multiple formats, dimensions and platforms.
• Support the development of campaign concepts, mood boards and visual directions.
• Stay updated on design trends, typography, layouts, motion and digital-first creative formats.
• Manage multiple projects simultaneously while meeting tight deadlines.

What We're Looking For

• 1–2 years of experience in visual/graphic design, preferably in a consumer, lifestyle, D2C, fashion, beauty, electronics or digital-first brand.
• Strong understanding of composition, typography, colour, hierarchy and visual storytelling.
• Proficiency in Adobe Photoshop, Illustrator and/or Figma.
• Experience creating social media and digital marketing creatives.
• Strong portfolio demonstrating creative thinking and execution.
• Good understanding of current social media design trends and visual aesthetics.
• Ability to work in a fast-paced environment and take feedback positively.

Good to Have

• Basic knowledge of After Effects / Premiere Pro or motion design.
• Experience with AI design tools and generative AI workflows.
• Experience working with consumer brands or e-commerce platforms.

Education: Bachelor's degree/diploma in Graphic Design, Visual Communication, Fine Arts or a related field preferred.

Ideal Candidate: Someone who is highly visual, culturally aware, digitally native and obsessed with creating sharp, contemporary designs that connect with a young consumer audience.