Job Title: Vice President Sales
Location: (Pan-India Responsibility)
Reports To: CEO
About Workafella
Workafella is more than a workspaceit's a playground for ideas and a greenhouse for brands. We design high-energy work environments that inspire collaboration, innovation, and productivity. With a growing presence across Mumbai, Chennai, Hyderabad, and Bangalore, Workafella is building a vibrant ecosystem where businesses rise and thrive.
Role Overview
The Vice President Sales will own and drive end-to-end sales strategy, revenue growth, and sales execution across all Workafella centres. This role is responsible for building a high-performance sales organization, strengthening enterprise and strategic partnerships, driving occupancy and revenue targets, and aligning sales efforts with Workafella's long-term growth vision.
This is a senior leadership role requiring strong strategic thinking, execution excellence, people leadership, and deep experience in complex, multi-location B2B sales environments.
Key Responsibilities
Strategic Leadership & Revenue Growth
- Define and execute the overall sales strategy across all centres to achieve aggressive revenue, occupancy, and growth targets.
- Own P&L responsibility for sales performance across cities and centres.
- Drive short-term revenue outcomes while building long-term, scalable sales engines.
- Identify new market opportunities, enterprise segments, and growth channels.
Sales Team Leadership & Development
- Lead, mentor, and scale a multi-city sales organization, including Sales Managers, Enterprise Sales, and Channel/Alliance teams.
- Set clear KPIs, targets, and accountability frameworks for all sales employees.
- Build a culture of performance, ownership, collaboration, and continuous learning.
- Work closely with HR and leadership on hiring, training, and succession planning.
Enterprise, Partnerships & Key Accounts
- Personally manage and close large enterprise, strategic, and multi-location deals.
- Build and strengthen long-term relationships with CXOs, founders, and decision-makers.
- Develop and govern strategic partnerships, channel alliances, and referral ecosystems.
- Ensure contract negotiations, pricing strategies, and commercial structures align with company goals.
Market Intelligence & Business Planning
- Conduct ongoing market, competitor, and customer analysis to refine positioning.
- Translate insights into actionable sales plans, forecasts, and go-to-market strategies.
- Own sales forecasting, pipeline reviews, and performance reporting at leadership level.
Cross-Functional Collaboration
- Work closely with Marketing, Operations, Finance, and Centre Heads to ensure seamless execution and customer experience.
- Align sales promises with operational delivery to maintain brand credibility and customer satisfaction.
- Support product, pricing, and offering innovation based on market feedback.
Governance & Reporting
- Track, analyze, and report key sales metrics, conversion ratios, revenue trends, and ROI.
- Ensure CRM discipline, reporting accuracy, and data-driven decision-making.
- Represent Workafella in key industry forums, events, and strategic meetings.
Required Candidate Profile
Experience & Background
- 1218+ years of progressive sales experience, with significant leadership exposure.
- Proven track record of driving large-scale revenue growth in B2B, real estate, hospitality, or enterprise services.
- Experience managing multi-city or pan-India sales teams.
- Strong exposure to enterprise sales, strategic partnerships, and complex deal structures.
Leadership & Skills
- Strategic thinker with strong execution capability.
- Exceptional people leader with the ability to inspire, coach, and challenge teams.
- Excellent negotiation, presentation, and stakeholder management skills.
- Strong analytical mindset with experience in forecasting, metrics, and performance dashboards.
- Ability to thrive in a fast-paced, high-growth environment.
Personal Attributes
- Entrepreneurial mindset with ownership mentality.
- High energy, resilience, and result orientation.
- Strong alignment with Workafella's brand values and culture.
What Workafella Offers
- Opportunity to shape and scale the sales vision of a premium workspace brand.
- High-impact leadership role with visibility at the highest level.
- Dynamic work environment with exposure across multiple cities and industries.
- Competitive compensation with performance-linked incentives.
