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Job Description

Working at Freudenberg: We will wow your world! This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 52,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.

Klüber Lubrication is a global leader in specialty lubrication and part of the Freudenberg Group. With subsidiaries in 30+ countries and partners worldwide, our custom solutions support nearly every industry - from automotive to food processing. Join us to drive innovation, sustainability, and lasting impact - Together beyond lubrication.

Some of your Benefits

Health Insurance: Rely on comprehensive services whenever you need it.

Personal Development: We offer a variety of trainings to ensure you can develop in your career.

Sustainability & Social Commitment: We support social and sustainable projects and encourage employee involvement.

Diversity & Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success.

Safe Environment: We strive to ensure safety remains a top priority, and provide a stable environment for our employees.

Bangalore

Hybrid Work

Klüber Lubrication India Pvt. Ltd.

You support our team as

Strategy Manager (F/M/D)

Responsibilities

  • 1. Market & Competitive Intelligence
  • Conduct deep market analysis across key segments: Automotive, Heavy Industry, Textiles, and General Industry.
  • Track competitor activities, pricing trends, product launches, and market positioning.
  • Identify emerging technologies such as synthetics, EV fluids, biodegradable lubricants, and energy‑efficient solutions.
  • Evaluate macroeconomic, regulatory, and OEM trends impacting lubricant demand, including emission norms and sustainability standards.
  • 2. Strategic Planning
  • Support in developing 3–5‑year strategic business plans for product lines and market segments.
  • Identify high‑potential segments, white spaces, and future growth platforms.
  • Build strategies for digitalization, channel expansion, OEM partnerships, and premium product positioning.
  • Support annual operating plans (AOP) with market forecasts, insights, and prioritized strategic initiatives.
  • Go‑to‑Market (GTM) Strategy & Execution
  • Develop end‑to‑end GTM strategies for new products, services, and market entries—including segmentation, value proposition, pricing, channel strategy, and positioning.
  • Collaborate with Sales, Marketing, Product, and Operations to align GTM plans with customer needs, competitive differentiation, and commercial goals.
  • Conduct customer segmentation analysis to identify target markets and refine buyer personas.
  • Monitor performance of GTM initiatives and recommend course‑corrections to optimize adoption, revenue, and profitability.
  • Ensure GTM execution is supported through clearly defined cross‑functional workflows, resource planning, and timelines
  • Strategic Project Management
  • Lead key cross‑functional strategic initiatives ensuring timelines, milestones, and outcomes are achieved.
  • Coordinate with Finance, Sales, Marketing, Supply Chain, and HR to operationalize strategic priorities.
  • Identify project risks early and drive mitigation or escalation as required.

Qualifications

  • Bachelor's degree in engineering or chemistry.
  • MBA (Marketing preferred) from a premier institute.
  • 5+ years of experience in lubricants, petrochemicals, automotive, or industrial products in strategy consulting, corporate planning, or business analysis.
  • Demonstrated experience in strategy development, product marketing, market research, and pricing.
  • Market & Business Acumen and Commercial and financial understanding.
  • Analytical Skills: Expert-level capability in data analysis, statistical modeling, and financial analysis.
  • Communication: Strong presentation and storytelling skills, with the ability to influence senior stakeholders.
  • Tools: Proficiency in BI tools, Excel, PowerPoint, and CRM software

The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.

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Job ID: 145677945

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