Social Media Marketing Specialist

Parshwa Enterprises, under its flagship brand Lady Love, is a lingerie manufacturer committed to creating elegant, comfortable, and empowering intimate wear for women. We want to start ur digital presence and looking for a creative team, data-driven Social Media Marketing Specialist.

Role Description

This is a full-time on-site role for a Social Media Marketing Specialist, based in Mumbai. The Specialist will be responsible for creating, managing, and optimizing social media campaigns across various platforms. Key tasks include developing social media strategies, creating engaging content, analyzing performance metrics, and collaborating with the marketing team to align social media efforts with overall marketing objectives.

Qualifications

• Expertise in Social Media Marketing and Social Media Content Creation
• Strong understanding of Digital Marketing and Marketing principles
• Excellent Communication skills, both written and verbal
• Ability to analyze metrics and optimize campaigns for performance
• Strong creativity and knowledge of social media trends
• Bachelor's degree in Marketing, Communications, or related field is preferred
• Prior experience in social media marketing roles is a plus