Company Description
New Strides Finance provides tailored financing solutions designed for small to mid-sized businesses, as well as real estate investors. We offer financing options for A, B, C & D credit profiles, including startups, ensuring competitive terms comparable to traditional banks. Our team of experts collaborates with clients to identify financing solutions aligned with both short-term needs and long-term goals, including working capital, equipment, acquisitions, and receivables financing. With a focus on accessible and personalized service, we help businesses achieve growth and financial stability.
Role Description
We are seeking a full-time Social Media Marketing Specialist to join our team. In this role, you will manage and implement effective social media marketing strategies to increase brand awareness and engagement, create compelling and impactful social media content, and analyze performance metrics to optimize campaign reach. Additionally, you will collaborate with team members to align digital marketing efforts with company goals and oversee the execution of marketing campaigns across various platforms.
Job Responsibilities:
- Develop and execute social media strategies to increase brand awareness, engagement, and lead generation across platforms
- Social media, marketing, public relations, branding and consulting to help the firm gain the exposure needed to be successful
- Creative copywriting and storytelling, basic spelling/grammar
- Manage social media content and calendars per client (multiple)
- Create strategic plans for campaigns and tactical implementation
- Create, schedule, and publish engaging content
- Manage community engagement and respond to messages/comments
- Monitor trends and optimize content performance
- Analyze metrics and provide performance reports
- Collaborate with creative and marketing teams on campaigns
- Good creative instincts and curiosity about what performs
- Ability to take direction, learn quickly, and iterate
- Organized, reliable, and comfortable working independently
- Able to work in the US hours
Qualifications
- Proficiency in Social Media Marketing and Social Media Content Creation, with experience in developing engaging campaigns for platforms such as Instagram, Facebook, LinkedIn, and Twitter
- Strong skills in Digital Marketing and Marketing strategies, including running targeted campaigns and utilizing analytics tools
- Excellent Communication skills, both written and verbal, to effectively engage audiences and work with team members
- Creative mindset with the ability to identify and adapt to trends in the digital space
- Proven experience with campaign management tools; basic graphic design and video editing skills are a plus
- Prefer Bachelor's degree in Marketing, Communications, or a related field, or relevant professional experience in digital marketing
Interested candidates must mandatorily respond with a resume no more than two pages and with the social media pages you have managed on LinkedIn, Facebook, and Instagram.
Salary Range:
Rs 15,000 - 25,000/month + Performance bonus
