Social Media Marketing

Key Responsibilities:

Manage and grow social media platforms (Instagram, Facebook, LinkedIn, etc.)

Create engaging content including posts, reels, and short videos

Handle basic video editing and creative design work

Generate organic leads through social media strategies (no paid ads dependency)

Plan and execute content calendars regularly

Engage with audience (comments, DMs, interactions)

Monitor trends and implement creative ideas

Work in-house and coordinate with internal team for content and campaigns

Maintain consistency in brand voice and visual identity

Requirements:

Experience in Social Media Marketing (SMM)

Basic knowledge of SEO (not mandatory, optional)

Hands-on experience in reel creation and video editing tools

Strong creativity and communication skills

Ability to work independently (currently no active client handling required)

Familiarity with social media trends and organic growth strategies

Preferred Skills:

Canva / CapCut / Adobe tools knowledge

Content writing skills for captions and posts

Understanding of audience engagement techniques