Social Media Manager

Company Description

SMEClabs, the research, development, and training wing of SMEC Automation, has been producing highly skilled professionals across various domains since 2001. Renowned for our pioneering skill development training and certification courses in association with the NSDC, we offer extensive expertise from our experienced faculty and trainers. Our network of proficient individuals provides top-tier online and offline courses and internships, making us a leading provider of quality employment driven by skill development training in India.

Role Description

This is a full-time on-site role for a Social Media Manager located in Ernakulam. The Social Media Manager will be responsible for managing and executing social media strategies, creating and curating content, optimizing social media engagement, and analyzing campaign performance. Daily tasks include developing content strategies, monitoring social media platforms, and ensuring effective communication with the online community.

Qualifications

You'll Be Responsible For:

- Crafting & executing social media strategies

- Leading content planning with our designers & editors

- Engage with the community by responding to messages, comments, and mentions

- Monitoring trends, tracking performance, and optimizing content

- Manage daily content creation and publishing across platform

- Reporting insights & contributing to digital growth

- Work with influencers or creators to amplify brand reach

- Track KPIs and prepare performance reports using tools like Meta Business Suite, Google Analytics, or third-party tools (e.g., Hootsuite, Buffer)

- Maintaining content calendars and ensuring alignment with marketing goals

- Ensuring brand voice and visual consistency across platforms

- Crisis management and social listening to protect brand reputation

Job Type - Work from Office

Experience - 2 to 4 Years

Salary - Rs 20,000 to Rs 35,000 (Based on Experienced and Skills)

Location - Kochi, Kerala