Job Title: Social Media Manager cum Content Writer
Company: Penthusiasts
Location: Kodambakkam, Chennai
Employment Type: Full-Time
About Us
Penthusiasts is a creative-led digital marketing agency that thrives on strategy, storytelling, and strong brand thinking. We work with a diverse mix of brands and industries, helping them craft meaningful digital experiences that resonate.
We're looking for a Social Media Manager cum Content Writer to join our growing team. This role is ideal for someone who can think both strategically and creatively, has a solid understanding of social media, and enjoys writing content that connects with different kinds of audiences.
If you're someone who gets excited by content calendars, brand voices, and the occasional meme reference, we'd love to hear from you.
Role Overview
This is a blended role that involves both managing social media channels and writing content for various platforms. Roughly 60% of your time will focus on social media strategy and execution, while the remaining 40% will involve writing content across both B2B and B2C domains. You'll work closely with designers, senior content writers, and digital strategists to bring ideas to life.
Responsibilities
Social Media Management (60%)
- Plan and execute social media strategies tailored to each client's brand and goals
- Create and schedule content across platforms like Instagram, LinkedIn, Facebook, You tube
- Monitor performance metrics like engagement, reach, and conversions
- Stay up to date with platform updates, social trends, and industry insights
- Respond to messages and comments in a timely, brand-appropriate manner
- Collaborate with internal teams on campaigns, paid ads, and influencer activities
Content Writing (40%)
- Write engaging and on-brand content for social, blogs, websites and Copies.
- Work across both B2B and B2C domains, tailoring tone and messaging accordingly
- Contribute to creative ideas, brand voice development, and messaging strategy
- Coordinate with designers and strategists to bring campaigns to life
- Proofread and edit content for clarity, tone, and accuracy
What We're Looking For
- 2+ years of experience in social media management and/or content writing (agency experience is a plus)
- Strong writing skills with the ability to adapt tone for different industries and audiences
- Solid understanding of key social media metrics and how to optimise for them
- A proactive mindset and the ability to juggle multiple brands or projects
Nice-to-Have Skills
- Basic design skills (Canva, Adobe Suite)
- Experience with Reels, or short-form video content
- Working knowledge of SEO or keyword-based content writing
What We Offer
- A collaborative team environment with lots of learning opportunities
- Exposure to brands across different industries
- A space to grow your creative and strategic thinking
To Apply
- Send us your resume, writing samples, and any relevant social media work to [Confidential Information].
- Use the subject line: Application for Social Media Manager cum Content Writer role.
- We do not accept Direct LinkedIn DMs.
