Social Media Manager

Job Title- Social Media Manager

Location- Netaji Subhash Place

Experience- 6-7 years

About MARS Cosmetics-

MARS Cosmetics is a globally recognized beauty brand that thrives on innovation, diversity, and empowering individuals through high-quality beauty solutions. Headquartered in New Delhi, MARS Cosmetics is committed to offering groundbreaking products that meet the ever-evolving needs of consumers worldwide.

What you'll own:

• Build and grow our social presence across Instagram, YouTube and emerging platforms
• Define the brand's visual language, tone of voice, and content systems from scratch
• Create and ship content every week — reels, carousels, BTS, tutorials, trend-led formats
• Spot beauty + culture trends early and execute while they're still hot
• Lead end-to-end content creation — from ideation → shoot → edit → publish
• Work on launch campaigns, product videos, and photoshoots with internal teams and external creators
• Coordinate across marketing, product, and influencer teams to bring campaigns to life
• Own community — DMs, comments, replies (the unglamorous work that actually builds love)

What we're looking for:

• 6-7 years building social for a consumer brand (beauty/fashion/lifestyle preferred)
• Proven experience growing an account from 0 → meaningful scale (show us numbers + work)
• Strong aesthetic sense — you can instantly tell what looks premium vs average (and fix it)
• Ability to conceptualise and execute shoots, launch videos, and visual storytelling
• Hands-on with shooting and editing (CapCut / Premiere tools)
• Comfortable being on camera when needed
• Deep understanding of Instagram & YouTube content behaviour
• You think in hooks, formats, and storytelling — not just posts
• High ownership — you don't wait for briefs, you create them

Not for you if:

• You manage calendars and wait for direction
• You plan more than you execute
• You need agencies to get things done
• You follow trends but don't understand why they work

Key Skills Required:

• Internet-oriented thinker with strong understanding of new audiences

• Exceptional aesthetic sense and visual judgment

• Proven ability to create or manage high-performing social content

• Speed, ownership, and comfort with fast execution cycles

• Deep interest in beauty, fashion, and digital culture

• Ability to balance creativity with brand and business objectives