Social Media Manager

(DIGITAL MARKETING SPECIALIST DO NOT APPLY)

Job Title: Social Media executive / Sr. Executive/Manager

Experience: 3 -6 Years (Agency Side Preferably) (

Location: Sector 32 Gurugram (Monday to Friday & Alternate Saturday, Work from Office)

Industry: Consumer Goods

Website link: https://www.greensoul.online/

About Greensoul:

Greensoul is a leading D2C furniture brand offering a wide range of gaming chairs, office chairs, work-from-home solutions, and ergonomic furniture. Our goal is to provide high quality products while scaling our direct-to-consumer business. Role Overview We are looking for a hands-on Social Media Manager/Executive to own our brand presence across platforms. This role goes beyond posting content it involves agency coordination, campaign execution, influencer & sponsorship management, on-ground events, and building an active brand community. You will work closely with internal teams, external agencies, creators, and partners to ensure consistent, high-quality, and performance-driven social communication.

Key Responsibilities

1. Social Media Strategy & Execution :

Own day-to-day social media operations across Instagram, YouTube, Facebook, LinkedIn (as relevant).

Translate brand strategy into monthly content plans and campaign calendars.

Ensure consistency in brand tone, visual language, and messaging across platforms.

Stay updated with trends, formats, memes, and platform best practices.

2. Agency & Vendor Coordination

Be the primary point of contact for social media, creative, and influencer agencies.

Share briefs, review content, give clear feedback, and ensure timely delivery.

Ensure agency output aligns with brand guidelines, objectives, and timelines.

Track deliverables vs scope and flag gaps proactively.

3. Content & Campaign Management

Plan and execute launches, sales campaigns, festive moments, and brand initiatives.

Coordinate shoots, reels, creator content, and UGC programs.

Work with design, performance, and product teams for integrated campaigns.

4. Influencers, Sponsorships & Partnerships

Manage influencer collaborations end-to-end: sourcing, briefings, execution, and reporting.

Coordinate brand sponsorships, collaborations, and co-marketing activities.

Ensure clear deliverables, usage rights, and ROI tracking for all partnerships.

5. Community Building & Engagement

Own community management: comments, DMs, and brand interactions.

Build a loyal and engaged community through conversations, contests, and UGC.

Escalate customer issues to CX teams and ensure timely resolution.

6. Reporting & Performance Tracking

Track platform metrics: reach, engagement, growth, and content performance.

Share regular reports with insights, learnings, and actionable recommendations.

Work closely with performance marketing teams to align organic + paid efforts.

What We're Looking For

36 years of experience in social media management (agency side preferably).

Strong understanding of content, creators, and platform algorithms.

Experience working with agencies, influencers, and multiple stakeholders.

Ability to manage multiple projects simultaneously with attention to detail.

Strong communication, briefing, and feedback skills.

Event, sponsorship, or community-led brand experience is a big plus.

Digital marketing specialist DO NOT APPLY