Social Media Manager
Location: Noida, India (Onsite/Hybrid)
Reports to: Product Manager
Infinity Learn is building AI-powered EdTech solutions to make high-quality exam preparation accessible to students across India. We're a focused, high-impact team blending deep education expertise with cutting-edge AI innovation.
The Opportunity
Take ownership of the social media presence for one of India's fastest-growing EdTech brands. In this role, you'll define how we engage with students, parents, and educatorstransforming complex educational offerings into compelling, relatable content.
What sets this role apart
- Creative freedom to experiment and innovate
- Direct influence on brand growth and perception
- The opportunity to build and scale social presence for new product lines from the ground up
Key Responsibilities
- Develop and execute a comprehensive social media strategy across Instagram, LinkedIn, YouTube, and emerging platforms
- Create engaging, platform-native content tailored to K12, JEE, and NEET students, as well as their parents
- Plan and manage content calendars, campaign launches, and community interactions
- Monitor performance metrics, analyze trends, and continuously optimize strategy using data insights
- Collaborate closely with product, design, and content teams to ensure consistent and impactful messaging
What We're Looking For
Must Have:
- 13 years of experience in social media management
- Strong copywriting and storytelling skills
- Deep understanding of youth culture, trends, and digital behavior
- Data-driven mindset with the ability to interpret analytics and refine strategy
Good to Have:
- Experience in EdTech or consumer-focused brands
- Video editing skills (Reels/Shorts)
- Experience managing paid social campaigns
