Selected Intern's Day-to-day Responsibilities Include
- Develop and execute social media strategies across Instagram, Pinterest, and LinkedIn
- Create and schedule posts, reels, and stories aligned with the brand's design language
- Collaborate with the design team to transform wedding concepts into engaging content
- Maintain consistency in visual identity and storytelling across all platforms
- Plan, execute, and optimize performance marketing campaigns using Meta Ads Manager
- Build and refine lead funnels to drive conversions from content to inquiries
- Experiment with creatives, hooks, and CTAs to improve conversion rates
- Track, manage, and organize incoming leads for effective follow-up
- Analyze cost per lead, conversion rates, and campaign performance metrics
- Prepare weekly and monthly performance reports based on insights
- Identify high-performing content and optimize strategies accordingly
- Identify and secure feature opportunities on relevant platforms
- Curate and package weddings and concepts for submissions
- Monitor editorial trends and improve feature acceptance rates
- Track the impact of features on brand visibility and lead generation
- Conduct market research on wedding and luxury content trends across platforms
- Analyze competitors to identify content and campaign gaps
- Translate insights into actionable ideas for campaigns and shoots
- Collaborate with designers, content creators, and founders for execution
- Assist in content shoots, campaign planning, and implementation
- Ensure alignment between brand vision and overall marketing output
About Company: At Aira Wedding Planners, we believe every wedding is a story crafted with emotion, intention, and visual harmony. Our passion is visualizing the many little details that make your dreams come to life. Our approach is custom themes and designs that are pocket-friendly yet look like a dream. Our journey so far: weddings and all the events that come before, during, and after it (bridal showers, bachelorettes, bachelor parties, events, sangeet, haldi, reception, cocktails, family specials, destination weddings (beaches, hotels, resorts, grounds, poolside, terrace, open sky, lawn, in-house, estates, boats & cruises).
