Social Media Executive

Role Description The Social Media Executive will manage day-to-day social media activities, including planning and scheduling content, monitoring performance, and engaging with online communities across platforms. Responsibilities include developing and implementing social media campaigns aligned with brand objectives, optimizing content for reach and engagement, and collaborating with design and marketing teams to maintain a consistent brand voice. The role involves tracking key metrics, preparing performance reports, and suggesting data-backed improvements to increase brand visibility and conversions. This is a full-time, on-site role based in Navi Mumbai, requiring close collaboration with internal stakeholders and participation in team meetings and brainstorming sessions.

Qualifications

• Candidates should possess strong Social Media Marketing and Social Media Optimization (SMO) skills for managing and growing brand presence across platforms.
• Candidates should possess solid Media Planning skills to design, schedule, and optimize campaigns for maximum reach and ROI.
• Candidates should possess effective Communication and Writing skills to craft clear, compelling, and brand-aligned messages.
• Relevant experience in managing social media accounts for brands or agencies, preferably in a performance-driven environment.
• Familiarity with social media analytics tools and basic understanding of digital marketing concepts.
• Ability to work on-site in Navi Mumbai, collaborate within cross-functional teams, and manage multiple projects simultaneously.
• Degree or diploma in Marketing, Communications, Media, or a related field is preferred but not mandatory if skills and experience are demonstrated.