Digitech India is a dynamic and innovative company seeking a creative and enthusiastic Social Media Executive to join our team. If you're passionate about digital marketing, social media strategy, and content creation and have hands-on experience with social platforms and design tools we'd love to hear from you!
Key Responsibilities
- Develop effective social media strategies and plans for new projects.
- Create and share monthly social media calendars.
- Manage and maintain social media accounts (Facebook, Instagram, Twitter, LinkedIn, etc.) with consistent, engaging, and brand-aligned content.
- Plan, schedule, and publish posts using social media management tools.
- Monitor comments and messages, ensuring timely and engaging responses.
- Research and participate in relevant groups to boost engagement.
- Increase targeted followers and engagement across all platforms.
- Track and analyze key performance indicators (clicks, impressions, engagement, etc.) to optimize content and strategies.
- Prepare and present monthly performance reports.
- Write creative captions and select relevant hashtags.
- Use tools such as Canva, Adobe After Effects, Illustrator, and Photoshop to create visually appealing posts, graphics, and reels.
- Collaborate with the team to ensure visual designs align with brand voice and messaging.
- Edit short videos and reels for social media.
- Stay up-to-date with the latest social media trends, tools, and best practices.
- Integrate trending topics and viral content into ongoing strategies.
Qualifications
- Bachelor's degree in a related field.
- Minimum 1 year of proven experience in social media management.
- Strong working knowledge of major social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
- Proficiency in Canva, Adobe After Effects, Illustrator, and Photoshop.
- Excellent written and verbal communication skills.
- Basic photography and video editing skills are a plus.
- Highly creative with strong attention to detail.
- Solid understanding of social media analytics and reporting tools.
