SEO Executive

Backup Infotech is a leading provider of web development, mobile application development, and software integration solutions. We specialize in aligning expert developers with specific project needs, ensuring seamless execution. With a focus on effective communication, our Business Development Managers facilitate smooth collaboration between clients and developers, guaranteeing timely delivery and client satisfaction. Our diverse services include web development, mobile apps, SEO, and social media marketing, making us a one-stop solution for digital transformation.

This is a full-time, on-site role for an SEO Executive located in Sahibzada Ajit Singh Nagar. The SEO Executive will develop and execute effective search engine optimization strategies to drive organic traffic and improve online visibility. Responsibilities include conducting keyword research, optimizing website content, monitoring SEO performance metrics, executing link-building strategies, and staying updated with evolving industry trends and search engine guidelines. The role also involves collaborating with the content and development teams to ensure SEO best practices are implemented consistently.

• Strong understanding of SEO fundamentals: on-page, off-page, and technical SEO
• Proficiency in keyword research, competitor analysis, and link-building strategies
• Experience working with data analytics platforms and SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs
• Ability to analyze and report on website traffic and search rankings
• Strong written and verbal communication skills
• Up-to-date knowledge of search engine algorithms and trends
• Experience with content optimization for search engines is a plus
• Bachelor's degree in Marketing, IT, Computer Science, or a related field is preferred